OuterEdit
Make Meaningful Manner
180814_Zouk-F1_gif_FA.gif

Zouk Checkpoint

Zouk F1 Party

Augmenting the Party Experience of Race Weekend

The Gold Standard for F1 Parties in Singapore

The Gold Standard for F1 Parties in Singapore

OuterEdit was invited by Zouk to assist with the creation of their ‘Checkpoint’ party key visual, marketing materials and the design of other site-specific elements to enhance the party experience over F1 race weekend.

Screenshot 2018-11-20 12.20.11.png
The F1 Weekend Super Sprint

The F1 Weekend Super Sprint

Imagining a whole new world of gaming, racing and partying, we translated the joy and energy of 8-bit racing games to a colourful design language that resonated with Zouk.

Nudging things forward through to application, and consistency at its core, it was a privilege for us to design a range of key marketing collateral for Zouk as well as experiential touch points within the club including the main DJ console for the jam packed weekend of stellar acts and partners including DJ Hong, ChanderCheese, R3HAB, TOTAL RECALL with Lincey the Dinosaur, Jay Sean, Nash D, Johnnie Walker Gold Label Reserve, and Dom Pérignon.

42059532_2152798154732405_8242738833179803648_o.jpg
42058500_2152784941400393_262417154551316480_o.jpg
42045222_2152800948065459_7210111056067166208_o.jpg
42085296_2152801731398714_2063337804082970624_o.jpg
42211173_2152799404732280_1982257458713722880_o.jpg
42104908_2152802874731933_6027762694700924928_o.jpg
42059315_2152785388067015_3931709652277919744_o.jpg
42139082_2152797988065755_3067104964334583808_o.jpg
42157333_2152802254731995_98068951069622272_o.jpg
42194186_2152800881398799_8940457125113495552_o.jpg
Screenshot 2018-11-20 12.19.05.png